Visualization of the Manchester City stadium in the metaverse by Sony. Source: inews.co A well-known English soccer club based in Manchester intends to build the world’s first stadium embedded in the metaverse. He will do this together with the Japanese technology giant. This will open the door to unlimited possibilities in the virtual world. It will also make it possible to strengthen the ties between this sports team and its fans.
Manchester City will build a stadium in the metaverse
The popular English football club, which has been continuously playing in the top division since 2002, has decided to settle in a fictional universe that is gaining popularity. Manchester City has started building the metaverse’s first soccer stadium with the help of Sony’s virtual reality experts. This endeavor is set to become the focal point for this sports team. The Manchester-based soccer club has entered into a 3-year deal with the Japanese tech giant to take advantage of the tools provided by its subsidiary. Sony’s Hawk-Eye provides solutions for the esports industry. It focuses on making soccer-related games fair, safe and more engaging for users.
A number of benefits for fans
Manchester City is building a stadium in the metaverse for its fans looking for additional experiences and attractions. Its fans will be able to watch the match broadcast live in the privacy of their homes. New technologies will allow them to establish deeper relationships with their idols. Fans who decide to enter the metaverse space will be awarded in some way. They will be able to acquire products that are not available in the real world. Another issue is the comfort of watching matches. The viewer will be able to follow their course live from the angle of their choice. Manchester City Marketing Director Nuria Tarre stressed that the stadium in the metaverse will give fans control of what they want to see at the moment. There will not be a single point of view from which they will view the games, as everyone will be able to adapt it to suit themselves. Soccer clubs entering the metaverse can also gain an additional source of income. Some of them are already investigating the possibility of selling the right to broadcast matches in a fictional universe on their own.
You can invest in cryptocurrencies in the form of CFDs with, among others, the Plus500 broker. Create an account and start trading!I WANT TO TRADE CFDs ON CRYPTOCURRENCY 77% of retail investor accounts lose money when trading CFDs with this provider. Consider whether you can afford the high risk of losing your money.
Experiments with the cryptocurrency industry
Manchester City already has several partnerships with blockchain-focused companies. In the first half of 2021, he released his fan token in cooperation with the Socios.com platform belonging to the Chilliz company. $ CITY coin holders can buy tickets for them, take advantage of prepared promotions and discounts, and vote in some decision-making matters regarding this football club. The growing popularity of non-exchangeable tokens (NFT) meant that both the English team from Manchester and many of their rivals could receive a multitude of offers from companies focused on this space. In November last, after an investigation by Internet users, Manchester City decided to withdraw from the contract concluded with one of the cryptocurrency startups – 3Key. This platform presented little information about both itself and its CEOs. This, in turn, caused concern among market observers. There were also voices that the club, through unverified cooperation, could expose its fans to cheating.
The author also recommends:
Follow us on Google News. Search what is important and stay up to date with the market! Watch us >>
